Tom Butts
Tom has covered the broadcast technology market for the past 25 years, including three years handling member communications for the National Association of Broadcasters followed by a year as editor of Video Technology News and DTV Business executive newsletters for Phillips Publishing. In 1999 he launched digitalbroadcasting.com for internet B2B portal Verticalnet. He is also a charter member of the CTA's Academy of Digital TV Pioneers. Since 2001, he has been editor-in-chief of TV Tech (www.tvtech.com), the leading source of news and information on broadcast and related media technology and is a frequent contributor and moderator to the brand’s Tech Leadership events.
Latest articles by Tom Butts
ESPN, NCAA Ink New Eight-Year Media Deal Worth $920M
By Tom Butts published
New agreement includes domestic rights to a record 40 NCAA championships
Survey: Majority of Viewers Would Switch to Ad-Supported Streaming to Save $5 a Month
By Tom Butts published
More consumers who call themselves intolerant toward ads are saying they would in fact opt for an ad-supported service to save money
Amazon Prime’s Thursday Night Football Viewership Up 24% in 2023
By Tom Butts published
SPORTS Prime Video’s TNF audience is almost seven years younger than those watching the NFL on linear networks
Edgio Appoints Todd Hinders CEO
By Tom Butts published
Former AWS Elemental executive replaces Bob Lyons
Gray Stations to Broadcast Ten New Orleans Pelicans Games This Season
By Tom Butts published
Deal represents latest move away from exclusive pay-TV arrangements
Long-time TV Tech Columnist Frank Beacham Has Died
By Tom Butts published
Journalist covered many of media’s major events over the past 50 years
Report: WBD in Merger Talks With Paramount
By Tom Butts published
Combined entity would merge Max with Paramount+ and better compete with Netflix and Disney+
AI: The Great ‘Disrupter' of 2023
By Tom Butts published
YEAR IN REVIEW Technology’s impact on M&E a double-edged sword
Mission, Nexstar Launch NextGen TV on NYC’s WPIX-TV
By Tom Butts published
NEXTGEN TV 51st Nexstar-owned or partner market to launch ATSC 3.0, El Paso and Baton Rouge markets also transition this week
NextGen TV Comes to El Paso
By Tom Butts published
Five new stations launch 3.0 broadcasts
Advertisers Pull Back from Streaming Buys
By Tom Butts published
Advertisers’ investment in six top streamers is down 8% so far this year
Ampere: A Combined Disney+ Hulu Will Become Content King
By Tom Butts published
Netflix will fall to third place, researcher says
Two Miami TV Stations Launch NextGen TV Broadcasts
By Tom Butts published
Fox's WSVN and ABC's WPLG now transmitting ATSC 3.0
U.S. Ad Market Spend to Slow to 4.1% in 2024, Down from 5.7% in 2023
By Tom Butts published
GroupM’s year end report forecasts 5.8% overall growth rate globally
Netflix Deploys Machine-Learning-Based Protocol to Improve HDR
By Tom Butts published
Format-agnostic VMAF measures perceptual quality of HDR video signals based on content characteristics rather than display
Sports Rights Owners Come Up Short When Addressing New TV Trends
By Tom Butts published
Survey shows slightly more support for helping traditional broadcasters transition to streaming vs. Silicon Valley companies